Welcome to Style Section L.A.
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Covering fashion, nightlife, shopping and culture, Style Section L.A. is the leading regional digital media outlet dedicated to showcasing the talents and trends that shape style in Los Angeles.
Marrying the evocative storytelling and lush, original photography of old-school newspaper journalism with modern day speed and spunk, the site puts users on the inside track of local and national style, cluing them in on the city's rich cultural landscape—from that ultra-happening bar downtown and secret vintage shopping spot in Los Feliz to the profound social implications of side ponytails.
Style Section L.A.'s scope and speed speaks to the city's style- makers, fashion fanatics and culture hounds. Through photo galleries, videos, Twitter tips and users-only promotional offers, Style Section L.A. navigates the style landscape in real time.
In addition to a new, in-depth feature story that appears on our homepage each weekday, we keep our influential readership up-to- speed on breaking local and national style and shopping news with The Spiel, our consistently-updated daily blog.
“I like the sense of humor, and the feel for the big picture, evident on the site.”— LAMag.com
“Glossy, well-styled original editorial spreads.”— BlackBookmag.com
“Style Section L.A. Adds Depth to LA's Online Fashion World.”—RackedLA
“A great spot to check out what makes L.A. ‘hot’.”— LAist.com
“An online treasure trove of all things secret, in-the-know and stylish on the left coast, specifically in our fair city.”— Decadestwo
“Behind their unique content and initial operational successes, Style Section L.A. is off to a promising start.” — Neon Tommy, the official outlet of the University of Southern California’s digital journalism program.
“Add this to your blog roll.” — Apartment Therapy
Our features and news have been cited and linked by:
Coco Perez | Gawker | Go Fug Yourself | LA Observed | LATimes.com | SXSW.com | The Style Network | Style.com | Valet | WWD | Time lists us as one of their eight favorite fashion week links (as chosen by style editor Kate Betts).
The founders, from left, Style Section L.A. Publisher Erin Weinger and Editor-in-Chief Emili Vesilind
Emili Vesilind, Editor-in-Chief: Formerly a Fashion Staff Writer at the Los Angeles Times and the West Coast Retail Editor of Women’s Wear Daily, Emili has also contributed to the Daily Beast, Los Angeles Magazine, W magazine and the New York Post, among others.
Erin Weinger, Publisher: Erin was a staff writer for the Los Angeles Times Image section, where she had a weekly column highlighting retail happenings in Los Angeles. After leaving the Times, she spent a short time consulting on new media projects for L.A.-based fashion public relations firm SPR, strategizing the social media campaigns for accounts including The Grove and The Way We Wore. Erin also speaks on various media, tech and fashion trend panels at the likes of FIDM and the California Market Center, and in February, 2011 appeared on a Business of Blogging panel at WWDMagic in Las Vegas, where she was chosen as one of 30 correspondents to cover the apparel trade show as part of the Teen Vogue Bloggers Lounge. Her work has appeared in Entrepreneur, Style.com, Elle.com, Time Out Chicago, Angeleno, InStyle.com, PAPER, Antenna, Palm Springs Life, Riviera, Departures and Los Angeles Magazine.
Social Media Expert

Rakhee Bhatt, Writer: Rakhee is a Los Angeles-based writer who loves everything having to
do with fashion, cultural happenings, travel, and photography. She is a
graduate of the NYU School of Journalism and FIDM Professional Merchandise
Marketing Program. Rakhee's prior work and internship experience includes
Hearst Publications, Conde Nast, Wenner Media, National Geographic
Society, and Kira Plastinina.



